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Featured Columns

Feature Column

Coldwell Banker Tomlinson: A Household Name

As one of the biggest real estate names in the Pacific Northwest, Coldwell Banker Tomlinson has spent the last 80 years becoming a trusted partner for its clients.

Real Estate Marketing & Technology
Feature Column

Preparing For a Real Estate Tech Migration in 2021

2020 didn’t turn out to be the year anyone expected it to be, but don't be surprised by a few more changes in 2021.

Franklin Stoffer
Feature Column

MAKING A COMMITMENT: Fine-Tuning Your Marketing Efforts in 2021

Now that we’ve made it through all of the surprises 2020 threw at us, there’s no better time to revisit and recommit to your marketing efforts in order to make the most out of 2021.

Harley Wolfarth
Feature Column

A New Chapter in the Real Estate Story

While 2020 was a year of tough changes that were mostly forced upon us individually and as an industry, Delta Owner/CEO Michael Minard sees 2021 as the year the real estate industry embraces those same changes.

Michael Minard
Feature Column

TRAINING, TOOLS & TECHNIQUES: Training in the DeltaNET™️ 6 CRM

Harley Wolfath shares the benefits of training your team using the DeltaNET 6 CRM.

Harley Wolfarth
Feature Column

Daring to Be Different in Bakersfield, CA - Watson Realty

Watson Realty recently switched back to being an independent company after 15 years of co-branding with a national brand. While the national affiliation offered many positive benefits, overall, Watson’s leadership decided it was time to revisit its roots.

Stephanie Hollender
Feature Column

RESO Sets the Standards High for Real Estate Technology

Not that long ago, there were virtually no standards for real estate Customer Relationship Management or many other tools we use today. All of that changed thanks to a single organization called RESO.

Noel England
Feature Column

Are You Building Business with Secondary Websites?

Franklin Stoffer takes a look at dedicated agent career and recruitment focused websites. Why do them, what makes this type of strategy successful for your real estate firm.

Franklin Stoffer
Feature Column

Empowering Your Business with Technology

Empower your real estate business in 2020 and beyond using technology.

Michael Minard
Feature Column

How to Audit Your Own Website

Franklin Stoffer with Delta Media Group shares the importance of conducting an audit on your website for ADA Compliance and SEO best practices.

Franklin Stoffer
Feature Column

Are You Leveraging Technology to Maintain Client Relationships?

Michael Minard, CEO/Owner of Delta Media Group, discusses the importance of real estate professionals to market effectively to their past clients and maintain a rhythm of good, healthy communication with them.

Michael Minard
Feature Column

Coldwell Banker Prime Properties Believes in Making a Difference

Real Estate Marketing & Technology magazine takes a look at home Coldwell Banker Prime Properties is making a positive difference in the lives of their customers, communities, and careers of its people.

Stephanie Hollender
Feature Column

TRAINING, TOOLS & TECHNIQUES: How to Take Back Your Time

Prospecting through email and SMS text message marketing is essential for running your real estate business. This is where DeltaNET 6 comes into play. It is your private marketing agency, back office, and support team all rolled into one.

Harley Wolfarth
Feature Column

Successfully Monetize Your Website Functionality

Franklin Stoffer discusses how to monetize your Delta Media Group website functionality.

Franklin Stoffer
Feature Column

Get Face to Face (Virtually) with Clients Using Video

Join Harley Wolfarth to discuss the importance of integrating video into your real estate marketing plans.

Harley Wolfarth
Feature Column

A New Era of Real Estate Technology Starts Now

Mike Minard, CEO/Owner of Delta Media Group, discusses a new era of real estate technology and how Delta Media Group is at the forefront.

Michael Minard
Feature Column

Best Ways to Get Search Engines to Come Crawling

Read Aaron Geh's article for SEO tips to help your business attract more and better-quality leads online.

Aaron Geh
Feature Column

Coronavirus Opening Doors to New Ways of Doing Business

Real estate firms have seen a huge spike in demand for virtual home showings due to the pandemic. Firms are adopting new technology and changing how they do business: with virtual open houses and showings becoming the norm.

Michael Minard
Feature Column

TRAINING, TOOLS & TACTICS: Landing Your Next Listing Presentation

I'm here with several tools available to you within the DeltaNET 6 platform that covers all the bases of the selling process to get that next listing and set you well on your way to getting that next closing.

Harley Wolfarth
Feature Column

The Importance of Search Functionality

Here are search tools you should be leveraging on your website, or at the very least tools you should keep in mind when evaluating a website or IDX providers.

Franklin Stoffer
Feature Column

Staying the Course in Turbulent Times

Looking at online data for the first few months of the year, I felt that we were in store for another great year in real estate. Traffic and leads to our clients' sites were up over the previous year, and there was great momentum heading into the selling

Aaron Geh
Feature Column

LeadingRE Client Conversations

Delta Media Group is proud to partner with nearly 60 LeadingRE members. Hear from some of our clients how their partnerships with us have helped to better their businesses.

Franklin Stoffer
Feature Column

How Do You Turn a $50,000 Project into a $50 Million Platform

Michael Minard, Delta Media Group CEO and owner, talks about the history of his company and its future in the real estate industry.

Michael Minard
Feature Column

SEO vs. PPC

Take a closer look at SEO vs. PPC with Aaron Geh, Head of Digital Marketing with Delta Media Group, to understand how each impacts your marketing strategy for your real estate business.

Aaron Geh
Feature Column

Training, Tools & Tactics: Coach Realtors' Onboarding Journey with Delta Media Group

Read Harley Wolfarth's commentary about Coach Realtors' onboarding process.

Harley Wolfarth
Feature Column

What's It Like to be Married to Your Tech Vendor

Read stories from Cressy & Everett Real Estate, Wardley Real Estate, and Old Colony, REALTORS® about their long-term relationships with Delta Media Group.

Franklin Stoffer
Feature Column

Training, Tools & Tactics

After spending a substantial amount of time with different people, across various organizations, and in different situations, I've concluded that the "how-to" of training is only a small part of the process.

Harley Wolfarth
Feature Column

How to Make the Most Out of Conferences

There are always so many real estate conferences or gatherings going on; it seemed appropriate to put together my thoughts on how to get the most out of every conference you attend each year.

Franklin Stoffer
Feature Column

Blogging for Your Real Estate Business

Aaron Geh, Head of Business Development at Delta Media Group, discusses how blogging benefits your real estate business.

Aaron Geh
Feature Column

Northwest MLS Says Yes to Publishing of Agent Commissions

Northwest MLS, a major nonprofit Multiple Listing Service founded in 1984, has recently ruled that real estate agent commissions can be published along with the listings in their MLS system.

Franklin Stoffer
Feature Column

Answering Your Questions About SEO & Your Real Estate Website

Aaron Geh takes a look at why SEO needs to be approached differently in the real estate industry.

Aaron Geh
Feature Column

Training, Tools & Tactics

Our marketing and technology partners often bring to light new ways about how to use our DeltaNet™ platform.

Harley Wolfarth

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